As the years pass, our skin undergoes a natural ageing process that can bring about various changes, such as thinning, sagging, and the appearance of fine lines & wrinkles. Understanding this journey is essential for developing an effective skincare routine that nurtures and supports the unique needs of mature skin.

Here at esmi Skin Minerals, we are passionate about empowering individuals to embrace their skin's natural beauty and age gracefully. In this blog post, we'll delve into the science behind ageing skin and introduce you to our recommended products for mature skin care.

Ageing skin: The science behind the changes

Typically, our skin cells regenerate every 28 days, ensuring a fresh and youthful complexion. However, as we age, this cell turnover process starts to slow down. Consequently, the skin's ability to produce collagen and repair itself diminishes, leading to a breakdown in collagen and elastin fibres. The result? The emergence of fine lines and wrinkles that may affect our confidence and self-esteem.

Moreover, as time progresses, the volume of muscles under the skin decreases. This reduction in muscle volume can lead to sagging, especially around the jawline and cheeks. Additionally, the skin becomes more vulnerable to damage after trauma, making capillary damage and other issues more visible.

Hydration & Oil Production: Meeting the New Challenges

Another challenge that accompanies ageing skin is a decrease in hydration levels and oil production. This can result in increased dryness and dehydration, which may leave the skin feeling tight and dull. 

esmi's approach to mature skin care

At esmi skin Minerals, we believe that mature skin deserves the utmost care and attention. Our carefully curated selection of products is designed to address the specific needs of ageing skin, promoting a more youthful and radiant appearance.

Our top 4 esmi Skin Recommendations 

• The Uncomplicated Cleanser + Anti-Ageing: Start your skincare routine with our Uncomplicated Cleanser + Anti-Ageing formula. Not only does it gently cleanse the skin, but it also contains powerful anti-ageing properties to help combat the signs of ageing and encourage a more youthful complexion.

• Ageless Hyaluronic Serum: Hyaluronic acid is a potent ingredient for mature skin, as it helps retain moisture, providing a plumping effect to minimise the appearance of fine lines and wrinkles. Our Ageless Hyaluronic formula works wonders in keeping your skin hydrated and radiant.

• Retinol: Retinol is a tried-and-tested ingredient in the battle against ageing. Our Retinol Range offers various concentrations of retinol to suit different skin types and sensitivities. It helps to stimulate collagen production, diminish fine lines, and improve skin texture over time.

• Afterglow Rejuvenating Bakuchiol: If you prefer a more natural alternative to retinol, our Bakuchiol products are an excellent option. Bakuchiol, derived from the Babchi plant, offers similar benefits to retinol without the potential for irritation. It promotes smoother, firmer skin and helps to reduce the appearance of wrinkles.

While a consistent skincare routine can make a significant difference, we also want to emphasise that some ageing concerns may require more intensive treatments available in salons or clinics. Our products complement these treatments and can further enhance the results.

Embrace your beautiful, mature skin ❤️

Ageing is a natural part of life, and each line and wrinkle tells a story of a life well-lived. At esmi skin Minerals, we celebrate the beauty that comes with age and offer products that nourish and cherish your skin. Embrace your journey and let our products be your allies in achieving radiant, youthful-looking skin that reflects the wisdom and grace that only time can bestow.

Remember, beauty is timeless, and with the right care, your mature skin can continue to shine brightly.